{"id":408,"date":"2012-07-17T19:46:23","date_gmt":"2012-07-17T19:46:23","guid":{"rendered":"http:\/\/cameron-walker.com\/?p=408"},"modified":"2012-07-20T16:26:41","modified_gmt":"2012-07-20T16:26:41","slug":"art-of-logo-design","status":"publish","type":"post","link":"https:\/\/cameron-walker.com\/wordpress\/art-of-logo-design\/","title":{"rendered":"The Art of Logo Design"},"content":{"rendered":"<p><a href=\"http:\/\/www.youtube.com\/watch?v=x3jTSB2ez-g&amp;feature=player_embedded\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-415\" title=\"The Art of Logo Design\" src=\"https:\/\/cameron-walker.com\/wordpress\/wp-content\/uploads\/2012\/07\/art-of-logo-design.jpeg\" alt=\"The Art of Logo Design\" width=\"500\" height=\"270\" srcset=\"https:\/\/cameron-walker.com\/wordpress\/wp-content\/uploads\/2012\/07\/art-of-logo-design.jpeg 500w, https:\/\/cameron-walker.com\/wordpress\/wp-content\/uploads\/2012\/07\/art-of-logo-design-300x162.jpeg 300w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/a><\/p>\n<p>I found this great video on the <a href=\"http:\/\/www.thedenveregotist.com\/news\/national\/2012\/july\/17\/art-logo-design\" target=\"_blank\"><strong>Denver Egotist<\/strong><\/a> today called <a href=\"http:\/\/www.youtube.com\/watch?v=x3jTSB2ez-g&amp;feature=player_embedded\" target=\"_blank\"><em>The Art of Logo Design.<\/em><\/a> It&#8217;s part of the <strong>PBS Off Book documentary series<\/strong>, and it examines the thought processes that go into making some of the world&#8217;s most iconic symbols.<\/p>\n<p>Through interviews of the best and the brightest in our industry (<a title=\"hellerbooks.com\" href=\"http:\/\/www.hellerbooks.com\/\" target=\"_blank\">Steven Heller<\/a>, <a title=\"sagihaviv.com\" href=\"http:\/\/sagihaviv.com\/\" target=\"_blank\">Sagi Haviv<\/a>, <a title=\"kellianderson.com\" href=\"http:\/\/kellianderson.com\/\" target=\"_blank\">Kelli Anderson<\/a> and <a title=\"gerardhuerta.com\" href=\"http:\/\/www.gerardhuerta.com\/\" target=\"_blank\">Gerard Huerta<\/a>), the documentary touches on Logo Origins, Logo Basics, Design Process and Timelessness. They also emphasize that a great logo should be <strong>simple<\/strong> (it should work everywhere), <strong>memorable<\/strong>, and <strong>appropriate for the brand<\/strong>.<\/p>\n<p>If you&#8217;re at all curious about great logo design, why logos even exist, and why they matter, this is a must watch. It&#8217;s really amazing how much research, thought and time goes into something that seems so simple.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I found this great video on the Denver Egotist today called The Art of Logo Design. It&#8217;s part of the PBS Off Book documentary series, and it examines the thought processes that go into making some of the world&#8217;s most iconic symbols. Through interviews of the best and the brightest in our industry (Steven Heller, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"gallery","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[25,18],"tags":[],"class_list":["post-408","post","type-post","status-publish","format-gallery","hentry","category-logo","category-video","post_format-post-format-gallery"],"_links":{"self":[{"href":"https:\/\/cameron-walker.com\/wordpress\/wp-json\/wp\/v2\/posts\/408","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cameron-walker.com\/wordpress\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cameron-walker.com\/wordpress\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cameron-walker.com\/wordpress\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/cameron-walker.com\/wordpress\/wp-json\/wp\/v2\/comments?post=408"}],"version-history":[{"count":12,"href":"https:\/\/cameron-walker.com\/wordpress\/wp-json\/wp\/v2\/posts\/408\/revisions"}],"predecessor-version":[{"id":416,"href":"https:\/\/cameron-walker.com\/wordpress\/wp-json\/wp\/v2\/posts\/408\/revisions\/416"}],"wp:attachment":[{"href":"https:\/\/cameron-walker.com\/wordpress\/wp-json\/wp\/v2\/media?parent=408"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cameron-walker.com\/wordpress\/wp-json\/wp\/v2\/categories?post=408"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cameron-walker.com\/wordpress\/wp-json\/wp\/v2\/tags?post=408"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}